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x2x BC SMS Connect End User License Agreement

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End User License Agreement (EULA)

Last Updated: December 15, 2025

Agreement

This End User License Agreement (“Agreement”) is a legally binding agreement between you
(“Customer”, “you”) and x2x eCommerce Inc. (“x2x”, “we”, “us”). By installing or using x2x
SMS Connect (the “Software”) within Microsoft Dynamics 365 Business Central, you agree to
be bound by this Agreement.

License Grant

Subject to this Agreement and any applicable subscription, x2x grants you a limited, nonexclusive, non-transferable, non-sublicensable, revocable license to use the Software solely for
your internal business operations.

License Restrictions

You may not:

  • Copy, modify, or create derivative works of the Software
  • Reverse engineer, decompile, or disassemble the Software
  • Sell, sublicense, rent, lease, or redistribute the Software
  • Circumvent licensing, security, or usage limits
    The Software is licensed, not sold.

Subscription and Distribution

The Software may be distributed via Microsoft AppSource and may require a valid
subscription. x2x may suspend or limit functionality if subscription status is invalid or payment
fails.

Third-Party Services and A2P/10DLC Responsibility

The Software integrates with third-party SMS platforms and carrier networks, including but not
limited to Twilio and North Horizon. x2x does not control these services and is not responsible
for their availability or delivery success.
You are solely responsible for compliance with applicable messaging requirements, including
A2P/10DLC registration and campaign approval with your SMS provider.

Customer Data and Messaging Control

The Software processes data stored in Microsoft Dynamics 365 Business Central strictly to
enable transactional SMS messaging as configured by you. You are solely responsible for
message content, recipient selection, and customer authorization.

Intellectual Property

All intellectual property rights in the Software are owned exclusively by x2x. No rights are
granted except as expressly stated in this Agreement.

Warranty Disclaimer

THE SOFTWARE IS PROVIDED “AS IS” AND “AS AVAILABLE”, WITHOUT
WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY.

Limitation of Liability

To the maximum extent permitted by law, x2x shall not be liable for any indirect, incidental,
consequential, special, or punitive damages. x2x’s total cumulative liability shall not exceed the
total fees paid by you for the Software during the twelve (12) months preceding the claim.

Termination

This Agreement terminates upon expiration or termination of your subscription or upon breach
of this Agreement. Upon termination, you must cease all use of the Software.

General

This Agreement constitutes the entire agreement regarding the Software and supersedes all prior
agreements or understandings.

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